Tempus is btwb's boldest step forward—an end-to-end workout timing and tracking experience built directly into the core training workflow. Designed from the ground up, Tempus combines real-time performance insights with a dynamic social layer that keeps athletes motivated and connected.
As lead designer on this 0→1 initiative, I shaped the product vision, defined the multi-device experience, aligned stakeholders, and delivered a cohesive system now used daily by the fitness community.
As part of a small cross-functional group, helped shape the product direction, define the core experience, and translate complex workout needs into a cohesive, multi-device system. Collaborated closely with engineering, product, and leadership to create user flows, prototypes, interaction patterns, and visual design that aligned around a shared vision.
The team focused on building an experience that felt natural to athletes already deep in their training routines. Work centered around:
Close collaboration throughout development helped refine interactions, reduce complexity, and ensure the system supported both casual and competitive athletes.
Tempus introduced a new level of training inside btwb:
It has become part of the daily routine for many athletes, supporting solo training, remote sessions, and class environments.
While formal analytics weren’t available, usage patterns, community feedback, and ongoing feature expansion underscored Tempus’ value. The project strengthened btwb's ecosystem, laying a foundation for deeper insights and more connected training experiences.